Does Google Local Pack Still Rotate in 2024?

Illustration showing the Google Local Pack with three rotating business listings, a map, and reviews for SEO in 2024.

The Google Local Pack still rotates in 2024, but less frequently. This blog explains the factors behind the rotation, including search intent, location proximity, and user engagement. It also offers strategies to optimize local SEO, like enhancing your Google Business Profile, gathering positive reviews, and building local backlinks for better visibility.